When the entire India was coming together to fight off Corona and showing their gratitude to the heroes of our country who are selflessly serving the corona patients, BIGO LIVE, a leading global live streaming platform, on Janta curfew spread their love to corona warriors through their campaign #WeAreThankful.
“Our campaign #WeAreThankful is a gesture to thank all those men and women who are out there and contributing their bit in our fight against COVID 19. It is very important for all of us to keep a positive attitude and keep sharing our love to each other. It is a time, when the entire humanity must come together and take responsibility to do their part in controlling the spread of the disease. BIGO family is very thankful to our prime minister and the government, who are trying day and night to curb Corona virus and taking all the right measures to control it. Our heartfelt gratitude also goes out to the general public who directly or indirectly are out there and helping us by fighting corona.” Nagesh Banga, Deputy Country Head of BIGO LIVE commented on the occasion.
BIGO LIVE family, on Sunday got together on their live streaming platform with a common cover pic & a gratitude message that said #WeAreThankful . All the content creators & broadcasters, who are official broadcasters of BIGO LIVE went online by live streaming sharp at 5pm as the event began, and paid their gratitude and at the same time motivated their followers to do the same and urged them to come together as a society and support each other. All these broadcasters on their live streams, stood up and cheered for the medical, aviation & police forces & all those real life hero’s who have been working, round the clock so that the general audience can stay safe and healthy.
Over hundreds of Bigo Live broadcasters continued streaming for the duration of one hour, who are having fans over millions . It was an iconic event for the entire Singapore based BIGO family to see how such small effort on everyone’s part can make up such a huge difference and thereby reaching out to over millions of people through their gesture. This platform not only gave an opportunity to showcase they are thankful for what the government has decided, but also supports the lower income groups who are sacrificing their livelihoods for the safety of others and it’s because of ‘Bigo Live’ that people can make that choice and difference.
At a recent panel discussion at IAMAI’s Pixels 2020 held at Hyatt Mumbai, prominent brands from Technology, advertising and media were invited as speakers!
Apart from other dignitaries, Nagesh Banga, Dy. country head, Bigo Live, was also invited as a speaker to share his expertise on ‘How User generated content is changing the dynamics’
While Mr Banga emphasized on the fact that UGC puts customers Front and Center. Customer-oriented businesses are on the rise, because brands have to constantly serve their users. Also, in this fast-paced, digitally-run world, attention-spans can be snapped away with the click of a fingers. If brands aren’t catering solely to their customers, their customers will simply find another brand & make a shift.
Apart form this, other key-takeaways were, it is important to give viewers, binge-watching opportunities to make them loyal set of consumers. Here, digital media brands play a pivotal role, as masses want something different from what they see on television and Digital space is their ‘go to solution’!
With increasing demand for regional content, entertainment brands in digital space enables localisation which can take place on multiple levels in terms of story, background, and setup. Without localisation, it is difficult to resonate with consumers. From a brand’s perspective, it’s imperative that viewership comes from different kinds of audiences, rather than from only one kind, which makes a channel more robust!
BIGO Technology, a leading Singaporean technology company which is the company responsible for popular new age communication platforms like Bigo Live (Live Streaming), Likee (Short-form Videos), and imo (Video Communication) hosted its first ever BIGO Gala Awards 2020 for broadcasters in Singapore, on January 15, 2020, at the Capitol Theatre, Singapore .
It was not only a starry affair featuring a red-carpet, attended by some of the biggest names in broadcast on Bigo Live who flew in from all over the globe but also an evening that celebrated talent and felicitated live-streaming hosts who have performed exceptionally well on Bigo Live over the past year. The event felicitated over 70 award winners in the categories of Top Regional Broadcaster, Top Regional Family, Top Global Broadcaster and Top Global Family. The award ceremony not only recognized the top individuals, but also the top “group” or “family” in Bigo Live, fueling the understanding that teamwork is also celebrated on the platform.
Indian content creators were also awarded in the “Top Regional Family Category”. Winners included. Kapil Soni,who was who was crowned the undisputed Champion in ‘Top Regional Family’,followed by Abhinav from ‘Respect Girls Family’ and then Sameer, an IT Engineer with over 3 million fans,who was awarded as the second runner up in the same category. Whereas from hosts, Aariyah was awarded as the champion in ‘ Top Regional host’ followed by Nishu Tomar and second runner up being ‘Dimple D’souza, a popular broadcaster, youtuber, fashion stylist and entertainer, with over 4 million followers, shared the stage
Nikita Tiwari, an Indian TV actress currently working in Color’s ‘Ram Siya ke Luv Kush’. They were both awarded “Top Regional Broadcaster”. Nikita also performed a lively Indian dance to entertain an audience of a thousand.
Everyone can become a recruiter as long as you have a networking with talented and entertaining people. More the broadcasters under you, more are the rewards you can get !!
Bigo Live is hiring recruiters for both North and South Regions. All the recruiters need to bring talented and entertaining hosts to Bigo Live and can make money out of it. We will sign them as our official host through you, and then guide them on how to do live streaming as a live broadcaster!
Since Bigo Technology’s humble beginning in Singapore in 2014, it has reached to over 150 countries and millions of users in the past 5 years. As a new age technology driven internet platform, we build up user friendly digital social media communities to meet varied needs of online users across various genres.
Bigo Live, our flagship product and the Live broadcasting App of Bigo Technology, was launched in India in 2017, starting with entertainment as the base and with demand of education seekers, giving rise to free of cost education channel too! Apart from Bigo Live, we have Likee, a short video making App under BIGO, highly popular amongst youngsters and imo, the communication messenger App under BIGO group.
MTV Stars Khwabii and Tushar Vashisht who have risen to fame through MTV’s reality show Love school have recently onboarded Tushar Vashisht & Khwabii & are gaining much accolades by their fans on BIGO.
Khwabii, the runnerup of Love school season 1,who is also a fashion designer, animal activist & a makeup enthusiast loves interacting with her followers & supporters on Bigo Live . Users can often see her receiving virtual gifts from all across India, whereas Tushar Vashisht who was the winner of Love school 1 show on Mtv is now seen going live frequently and giving tips on fashion, fitness and entertainment industry . Tushar is passionate about acting and is a model himself, which can is reflected in his broadcasts too.
Miss BIGO is a talent based contest for the well dressed talented host! Claim your chance to fame on India Live House from 1st to 10th July. Each day 12 hosts would perform on India Live House and top 2 host based on the votes will be selected for the Finale. Finale will be on 10th July ! The hosts have to perform according to the theme and should be well dressed while performing. Catch this opportunity to perform from 6:00 Pm to 8:00 Pm on India Live house and claim your chance to be Miss BIGO 2019
BIGO Technology is a fast-growing Singapore Internet company established in 2014 focusing on video broadcast and VoIP related products and services all over the world. It includes BIGO LIVE (mobile live stream community), LIKE (short video maker community), imo (video conference communication app).
BIGO’s headquarters and regional centers are also focused on building Artificial Intelligence capabilities and enhancements specifically for localization and country specific requirements, therefore, BIGO Technology has recently created the BIGO Excellence Scholarship Fund for Nanyang Technological University, specifically for undergraduates of Data Science and AI in the school of Computer Science and Engineering. The value of the scholarship fund is SG$500,000. This fund would go towards two graduating students, for every year starting 2020. BIGO TECHNOLOGY’s search for untapped talent all across the globe is on and we look forward to penetrate further to bridge the gap between talent seekers and internet ecosystem. What makes the internship unique at BIGO is an offer of an opportunity to visit any of the 20 offices around the world as part of the internship experience.
Another good news for the users is BIGO Technology is looking to increase the total number of technical hires in Singapore to around 500 by the end of 2022.As a tech company, BIGO wants to ensure that it will stay competitive in the AI field, this means we will be aggressively pursuing AI talents not just from universities but from the global pool as well.
As per Jason Hu, (BIGO’s President) “Given the dynamic Singapore IT and AI landscape, we are anxious to groom and retain young talents for BIGO. As a tech company, we want to ensure that we will stay competitive in the AI field, this means we will be aggressively pursuing AI talents not just from universities but from the global pool as well. By doing so, we are confident that we will be able to improve and upgrade the standard of AI experts in Singapore and move the standard of BIGO’s AI to the next level.”
Apart from this, the NTU professors and BIGO AI experts also discussed about the AI landscape in Singapore and how to leverage the AI ecosystem for a better AI future along with the creation of 500 technical positions that would be created by 2022 was also highlighted
Internet & Mobile Association of India (IAMAI) is a not-for-profit industry body & the only specialized industry body in India representing the interests of online and mobile value added services industry. The main purpose of the Internet and Mobile Association of India is to improve and expand the value added services related to mobiles and several online services . The only platform solely run by and for the internet companies in India.
Major brands like Tik-Tok, Ola, Amazon, Box 8, Google, E-Bay, Radio Mirchi, GroupM are also a member of IAMAI
The month of May witnessed, BIGO LIVE as a new member of IAMAI. To list a few benefits to BIGO LIVE as a brand :
1.Opportunity to connect with peers, inter-sectoral potential partners, regulators and policymakers
2.Complimentary access to commitee in all major events, research papers, IAMAI programmes
3. To Connect with innovaters like the start-up and app eco-systems and other such agencies in the Internet industry
BIGO LIVE, would keep coming up with more updates. Join BIGO LIVE to know more abut live streaming industry! Install the app now : http://bit.ly/2ETTNPp
Freedom to express is the ultimate right and BIGO LIVE as a Live streaming platform is giving all the Bigoers a fair chance to speak their heart out. Broadcasters here, speak about their respective stories, their journey on BIGO LIVE, motivation behind joining live streaming industry and mainly how to entertain via BIGO LIVE ! In the world of co-creation, where brands and the users co-create content, here BIGO LIVE is coming with a free platform where users can also send in their suggestions in their videos and let the brand know !
Broadcasters use this platform to make fellow Bigoers and content consumers aware of the advantages of a live streaming platform. For BIGO, broadcasters are the brand ambassadors and hence this ‘Broadcaster Speak’ campaign as an initiative is to reach out to maximum people with the message of how content industry is shaping up positively and reasons why entertainers, talented people should choose live streaming platforms like BIGO LIVE. It’s been close to a month that this campaign is live now and viewers can find these broadcasters sharing their journey’s on BIGO LIVE social media handles. If you are a BIGO LIVE user and want to feature in ‘Broadcaster speak’ segment, send us your stories on BIG LIVE Facebook page and get a chance to feature in this segment.